Anderlecht begin their European campaign on Thursday with the first Europa League qualifying match. The Purple & Whites play the away leg against Hammarby IF in Stockholm, with the return fixture a week later at Lotto Park. Both matches will be broadcast exclusively live on the club's own platform, Mauve TV.

Pre-season preparations concluded with a 0-1 victory over AZ Alkmaar. That provides confidence for the start of the official season, which immediately carries European significance. Anderlecht must handle three qualifying rounds to reach the Europa League group stage. Their opponent, Hammarby, currently sits second in the Swedish Allsvenskan after twelve matches.

European qualification on own channel

For supporters wanting to watch the matches live, Mauve TV offers the solution. A subscription costs €25 per year or €2.50 per month. All Mauve+ members automatically have access to the streaming service. Those memberships also provide priority ticket access and a personalised home shirt with the member's chosen name and number.

Mauve TV broadcasts more than just the European qualifiers. The platform also shows pre-season friendlies and all first-team official matches. Every Monday, highlights from the Jupiler Pro League are available, before they are released on social media. Additionally, it offers behind-the-scenes content like the Inside Neerpede documentary.

League context

The European campaign begins as Anderlecht experiences a mixed start in the Jupiler Pro League. The club sits seventh with ten points from six games. Recent form, however, is encouraging, with three wins, one draw, and one defeat in the last five league matches. The most recent victory was a 3-0 home win against Zulte Waregem last weekend.

Following the European ties against Hammarby, an away match against Cercle Brugge awaits on October 10th. The full schedule of upcoming fixtures can be found on our fixtures page. The squad list lineup and player statistics are always available via the squad overview. The focus is now entirely on a strong start in Europe to clear the path to the group stage.

This story first appeared at rsca.be